Mastercard will allow the direct purchase of NFTs
While he increases the announcements in favor of the adoption of cryptocurrenciesespecially since last year, the giant Mastercard today takes an important step and announces that it is working to make the purchase of non-fungible tokens (NFTs) accessible to its 2.9 billion customers worldwide.
Via an official statement, the payment company indicated that it wanted the payment process for purchasing an NFT to be “ simpler and safer “, and that she wanted implement bank card payment solutions for purchases of this type of asset.
To achieve this, Mastercard has announced major partnerships with the largest companies in the sector, such asImmutable XCandy Digital, Mintable, Spring, Nifty Gateway or The Sandbox (SAND).
A arrival in Web 3.0 is also plannedand Mastercard announces to this effect that it is working together with the Moonpay payment platform specializing in cryptocurrency transactions.
The executive vice-president of the branch dedicated to cryptocurrencies of Mastercard, Raj Dhamodharanclearly mentioned the attention for the company to make a place of choice in Web 3.0:
“With the help of these companies, Mastercard’s growing adoption of Web 3.0 adds to our existing work of bringing our payment network to Coinbase’s new NFT marketplace, which has been opened to all of its users. in May. […] These integrations are designed to make crypto more accessible and help the NFT ecosystem continue to grow, innovate, and attract new fans. »
Where so far, buying an NFT on a platform such asOpenSea needed to recharge its digital wallet, Mastercard wants its customers to can directly settle their transactions by credit card“ without the need to buy cryptocurrency beforehand “.
👉 To deepen: The NFTs market grew by 21,350% in 2021 – What to remember from this year of all records?
NFTs on the rise
Mastercard had already shown its interest in NFTs and the metaverse last April. Indeed, the internationally renowned company had then filed more than a dozen trademark applications relating to the ecosystem metaverse, cryptocurrencies and NFTs with the United States Patent and Trademark Office.
A strategy that makes perfect sense: in July 2021, the volume traded in NFTs was timidly approaching one billion dollars. Today, this volume exceeds 60 billion dollars.
Total volume of NFTs traded over 12 months (in dollars)
According to a survey of over 35,000 people in 40 countries around the world by the Mastercard company itself, 45% of respondents indicated that they had already purchased an NFT or were planning to do soand that half of them wanted that the purchasing process be simplified.
Finally, let’s add that buying an NFT through Mastercard’s payment infrastructure allows you to benefit from the security usually induced for everyday transactions, an additional guarantee of adoption.
👉 Related: Mastercard CEO Thinks SWIFT Payment System Probably Won’t Exist in 5 Years
Sources: Mastercard, intotheblock
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